Jay Werth: Carolina Business Partner

Improving People, Process, and Profits

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About Jay Werth

Jay is an accomplished performance driven executive with demonstrable results in general operations and sales management; fund raising and development; employee selection, development, and training; marketing and public relations. Proven "servant" leadership and management experience. Abilities to motivate, equip, direct and empower individuals. Strong team player who is pro-active and detail oriented. Convincing,persuasive communication skills to impart mission and objectives. Compelling, innovative strategies and tactics to accomplish initiatives and goals.

EXPERIENCE

 

CAMPAIGN DIRECTOR

National Community Development Services, Inc.,  

Atlanta, GA
2007 - Present


Currently Directing a $4,000,000 economic development campaign for the Greenville, SC Chamber of Commerce.

ACCELERATE!


Directed a $6,000,000 capital campaign for a privately held hospital's Emergency Services department expansion. 

24/7 ER Campaign, Van Wert, OH

 

Directed a $1,850,000 economic development private sector campaign that finished 17% over goal.

YES! Initiative, Yankton, SD

 

Campaign tasks/functions under my direct supervision included.

  • Interact with C-level executives, business owners, govenment and non-profit executives to advance project objectives of campaign leadership, influence, and contribution.
  • Board rleations and development for the campaign.
  • Feasibility study authorship and analysis.
  • Case for support authorship.
  • Marketing: website, advertisements for print and radio, prospect special events.
  • Conducting "the ask" for pledge procurement up to $2,000,000.

OWNER

Carolina Business Partner

2003-Present

Tulsa, OK and Columbia, SC.

 • Built consulting business with emphasis on employee selection development and retention.
• Advised Charlotte based small business consulting firm which resulted in the roll out of a new initiative capable of generating nationwide influence.

• Coached and directed publishing company executives and sales staff. Sales increased  75%  from previous year
• Wrote and published articles for on-line HR related websites and the Greater Columbia Chamber of Commerce.
• Developed marketing plan, which includes e-mail newsletter, company website and collateral material.

EXECUTIVE VP/CAREERLIFE CHAMPION
First Sun Consulting, Columbia, SC

2004-2006
• Renewed customer relationship with South Carolina's largest business.
• Conducted team-building workshop for Fortune 1000 company management group resulting in a twelve-month initial consulting agreement.

VICE PRESIDENT/GENERAL MANAGER
Journal Broadcast Group, Tulsa, OK
2001 - 2003
P&L responsibility for $5M operation
• Launched program format change of heritage radio station increasing audience  ratings three fold initially and improving sales to match prior format within six months.
• Negotiated sponsor rights for the region's largest music festival by overcoming  arch competitor.
• Improved revenue collections by 25%, capturing over $.25M in revenue.



GENERAL MANAGER
South Central Communications, Nashville, TN

2000 - 2001
 P&L responsibility for $12M operation
• Increased revenues from $9.5M to $12.3M in 12 months, doubling industry growth pace.
• Grew profits from $2.9M to $4.3M in 12 months.
• Revamped several systems improving productivity, efficiency and compliance with government regulations.

VICE PRESIDENT/GENERAL MANAGER
AMFM, Inc, Sacramento, CA
1997 - 2000
P&L responsibility for $30M operation
• Overcame 20% sales loss compared to prior YTD, and increased sales more than 10% within first year.
• Identified opportunity and started new division with $1.2M in sales first year.

• Directed telemarketing and direct mail efforts to increase customer base by more than 10%.

VP/GM   GENERAL SALES MANAGER
Southern Skies Corporation, Little Rock, AR
1987 - 1997
P&L responsibility for $5M operation
• Outpaced industry growth six out of ten years and matched growth the other four years in competitive and fragmented market.
• Initiated statewide marketing program that grew industry sales dramatically, realizing over  $225K in revenue.


COMMUNITY INVOLVEMENT

• Team Captain, Columbia Chamber of Commerce 2004, 2005, 2006, and 2007  Resource Campaign;
Jay's Team placed first in production for 2005, 2006 and 2007. Jay placed first in  2007 and 2006 and second in 2005 for individual production.

• Member, Tulsa Metro Chamber of Commerce 2003 Resource Campaign. Finished in the top ten percent of participants enlisted to raise funds and services.

• Board Member, Hillcrest Children's Hospital Foundation, Tulsa, OK 2001-2003

• Executive Secretary, board member, Stanford Children's Home, Sacramento, CA. 1999-2000

• Professional Advisory Council to the University of Arkansas at Little Rock Radio-TV- Film Department. 1989-1997. Named Professional of the Year in 1996, 1992 and 1989.

• Leadership positions in several church and civic organizations in Madison, WI, and Little Rock,  AR